{"id":64214,"date":"2025-06-05T15:25:30","date_gmt":"2025-06-05T13:25:30","guid":{"rendered":"https:\/\/thevintageur.com\/?post_type=product&p=64214"},"modified":"2026-06-06T10:27:03","modified_gmt":"2026-06-06T08:27:03","slug":"baume-mercier-2","status":"publish","type":"product","link":"https:\/\/thevintageur.com\/fr\/shop\/baume-mercier-2\/","title":{"rendered":"BAUME & MERCIER “SHOGUN” REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE"},"content":{"rendered":"

Wonderful Baume & Mercier “Shogun” reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s.<\/span><\/p>\n

CARACT\u00c9RISTIQUES TECHNIQUES<\/span><\/strong><\/p>\n

Steel case measuring 34mm<\/span><\/p>\n

Verre saphir original<\/span><\/p>\n

Couronne originale avec logo<\/span><\/p>\n

Original integrated bracelet<\/span><\/p>\n

18mm lug width<\/span><\/p>\n

BM 1095 quartz movement inside<\/span><\/p>\n

ANALYSE<\/span><\/strong><\/p>\n

Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with “Montres & Bijoux de Gen\u00e8ve,” a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the “Geneva International Luxury Watch Fair,” strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the “Geneva International Luxury Watch Fair” brought to the world stage several models destined to become long-lasting icons. Cartier presented its “Diabolo” model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the “Aura” collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its “Shogun” model.<\/span><\/p>\n

Together with the “Malib\u00f9” chronograph collection and alongside elegant timepieces included in the “Transatlantic” and “Transpacific” collections, following in the aesthetic footsteps of the “Riviera” model, the “Shogun” model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture.<\/span><\/p>\n

The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name “Shogun” in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of “Shogun” in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle.<\/span><\/p>\n

Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece.<\/span><\/p>\n

The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o’clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter “Phi”. Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface.<\/span><\/p>\n

The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of “gradual modularity” from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip.<\/span><\/p>\n

Beneath the screw-down case back with a knurled edge (which echoes the bezel’s finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Wonderful Baume & Mercier “Shogun” reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095…<\/p>","protected":false},"featured_media":64220,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"product_brand":[473],"product_cat":[234],"product_tag":[],"class_list":["post-64214","product","type-product","status-publish","has-post-thumbnail","product_brand-baume-e-mercier","product_cat-watches","first","instock","taxable","shipping-taxable","purchasable","product-type-simple"],"yoast_head":"\nBAUME & MERCIER "SHOGUN" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE - The Vintageur<\/title>\n<meta name=\"description\" content=\"Wonderful Baume & Mercier "Shogun" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with "Montres & Bijoux de Gen\u00e8ve," a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the "Geneva International Luxury Watch Fair," strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the "Geneva International Luxury Watch Fair" brought to the world stage several models destined to become long-lasting icons. Cartier presented its "Diabolo" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the "Aura" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its "Shogun" model. Together with the "Malib\u00f9" chronograph collection and alongside elegant timepieces included in the "Transatlantic" and "Transpacific" collections, following in the aesthetic footsteps of the "Riviera" model, the "Shogun" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name "Shogun" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of "Shogun" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter "Phi". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of "gradual modularity" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thevintageur.com\/fr\/boutique\/baume-mercier-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BAUME & MERCIER "SHOGUN" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE\" \/>\n<meta property=\"og:description\" content=\"Wonderful Baume & Mercier "Shogun" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with "Montres & Bijoux de Gen\u00e8ve," a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the "Geneva International Luxury Watch Fair," strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the "Geneva International Luxury Watch Fair" brought to the world stage several models destined to become long-lasting icons. Cartier presented its "Diabolo" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the "Aura" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its "Shogun" model. Together with the "Malib\u00f9" chronograph collection and alongside elegant timepieces included in the "Transatlantic" and "Transpacific" collections, following in the aesthetic footsteps of the "Riviera" model, the "Shogun" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name "Shogun" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of "Shogun" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter "Phi". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of "gradual modularity" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thevintageur.com\/fr\/boutique\/baume-mercier-2\/\" \/>\n<meta property=\"og:site_name\" content=\"The Vintageur\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-06T08:27:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thevintageur.com\/wp-content\/uploads\/2026\/06\/888-Baume-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Prix\" \/>\n\t<meta name=\"twitter:data1\" content=\"1.650,00 €\" \/>\n\t<meta name=\"twitter:label2\" content=\"Disponibilit\u00e9\" \/>\n\t<meta name=\"twitter:data2\" content=\"En stock\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/\",\"url\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/\",\"name\":\"BAUME & MERCIER \\\"SHOGUN\\\" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE - The Vintageur\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thevintageur.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/888-Baume-01.jpg\",\"datePublished\":\"2025-06-05T13:25:30+00:00\",\"dateModified\":\"2026-06-06T08:27:03+00:00\",\"description\":\"Wonderful Baume & Mercier \\\"Shogun\\\" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with \\\"Montres & Bijoux de Gen\u00e8ve,\\\" a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the \\\"Geneva International Luxury Watch Fair,\\\" strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the \\\"Geneva International Luxury Watch Fair\\\" brought to the world stage several models destined to become long-lasting icons. Cartier presented its \\\"Diabolo\\\" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the \\\"Aura\\\" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its \\\"Shogun\\\" model. Together with the \\\"Malib\u00f9\\\" chronograph collection and alongside elegant timepieces included in the \\\"Transatlantic\\\" and \\\"Transpacific\\\" collections, following in the aesthetic footsteps of the \\\"Riviera\\\" model, the \\\"Shogun\\\" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name \\\"Shogun\\\" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of \\\"Shogun\\\" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter \\\"Phi\\\". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of \\\"gradual modularity\\\" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thevintageur.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/888-Baume-01.jpg\",\"contentUrl\":\"https:\\\/\\\/thevintageur.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/888-Baume-01.jpg\",\"width\":2560,\"height\":2560},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/shop\\\/baume-mercier-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thevintageur.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shop\",\"item\":\"https:\\\/\\\/thevintageur.com\\\/it\\\/negozio\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"BAUME & MERCIER “SHOGUN” REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#website\",\"url\":\"https:\\\/\\\/thevintageur.com\\\/\",\"name\":\"The Vintageur\",\"description\":\"Your bespoke watches collection\",\"publisher\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thevintageur.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#organization\",\"name\":\"The Vintageur\",\"url\":\"https:\\\/\\\/thevintageur.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/thevintageur.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/logo-dark.svg\",\"contentUrl\":\"https:\\\/\\\/thevintageur.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/logo-dark.svg\",\"width\":392,\"height\":28,\"caption\":\"The Vintageur\"},\"image\":{\"@id\":\"https:\\\/\\\/thevintageur.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/vintageur\\\/\"]}]}<\/script>\n<meta property=\"product:price:amount\" content=\"1650.00\" \/>\n<meta property=\"product:price:currency\" content=\"EUR\" \/>\n<meta property=\"og:availability\" content=\"instock\" \/>\n<meta property=\"product:availability\" content=\"instock\" \/>\n<meta property=\"product:retailer_item_id\" content=\"888\" \/>\n<meta property=\"product:condition\" content=\"new\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"BAUME & MERCIER \"SHOGUN\" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE - The Vintageur","description":"Wonderful Baume & Mercier \"Shogun\" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with \"Montres & Bijoux de Gen\u00e8ve,\" a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the \"Geneva International Luxury Watch Fair,\" strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the \"Geneva International Luxury Watch Fair\" brought to the world stage several models destined to become long-lasting icons. Cartier presented its \"Diabolo\" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the \"Aura\" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its \"Shogun\" model. Together with the \"Malib\u00f9\" chronograph collection and alongside elegant timepieces included in the \"Transatlantic\" and \"Transpacific\" collections, following in the aesthetic footsteps of the \"Riviera\" model, the \"Shogun\" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name \"Shogun\" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of \"Shogun\" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter \"Phi\". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of \"gradual modularity\" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thevintageur.com\/fr\/boutique\/baume-mercier-2\/","og_locale":"fr_FR","og_type":"article","og_title":"BAUME & MERCIER \"SHOGUN\" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE","og_description":"Wonderful Baume & Mercier \"Shogun\" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with \"Montres & Bijoux de Gen\u00e8ve,\" a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the \"Geneva International Luxury Watch Fair,\" strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the \"Geneva International Luxury Watch Fair\" brought to the world stage several models destined to become long-lasting icons. Cartier presented its \"Diabolo\" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the \"Aura\" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its \"Shogun\" model. Together with the \"Malib\u00f9\" chronograph collection and alongside elegant timepieces included in the \"Transatlantic\" and \"Transpacific\" collections, following in the aesthetic footsteps of the \"Riviera\" model, the \"Shogun\" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name \"Shogun\" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of \"Shogun\" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter \"Phi\". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of \"gradual modularity\" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.","og_url":"https:\/\/thevintageur.com\/fr\/boutique\/baume-mercier-2\/","og_site_name":"The Vintageur","article_modified_time":"2026-06-06T08:27:03+00:00","og_image":[{"width":2560,"height":2560,"url":"https:\/\/thevintageur.com\/wp-content\/uploads\/2026\/06\/888-Baume-01.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Prix":"1.650,00 €","Disponibilit\u00e9":"En stock"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/","url":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/","name":"BAUME & MERCIER \"SHOGUN\" REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE - The Vintageur","isPartOf":{"@id":"https:\/\/thevintageur.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/#primaryimage"},"image":{"@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/#primaryimage"},"thumbnailUrl":"https:\/\/thevintageur.com\/wp-content\/uploads\/2026\/06\/888-Baume-01.jpg","datePublished":"2025-06-05T13:25:30+00:00","dateModified":"2026-06-06T08:27:03+00:00","description":"Wonderful Baume & Mercier \"Shogun\" reference 5136.018.3 with white dial, steel case, integrated satin-finished steel bracelet, BM 1095 quartz movement, from the 1990s. SPECIFICATIONS Steel case measuring 34mm Original sapphire crystal Original logoed crown Original integrated bracelet 18mm lug width BM 1095 quartz movement inside ANALYSIS Geneva, the historic heart of fine watchmaking, has long lacked an exhibition worthy of its local tradition, capable of attracting a Maison and elite international collectors. A first attempt emerged during the Second World War with \"Montres & Bijoux de Gen\u00e8ve,\" a successful event for decades, then gradually declined. Since then, every revival project has remained confined to sterile debates, revived only by friction with Baselworld management. The latter, with its bargaining power and virtually unchallenged reputation, has long held a de facto monopoly. For any Swiss or international maison wishing to reach a global audience of professionals, the Baselworld fair remained the only viable option. But in 1991, the long-standing project of restoring Geneva to an exhibition venue worthy of its rank finally became a reality. Thus was born the \"Geneva International Luxury Watch Fair,\" strategically scheduled on the eve of Baselworld. Several major luxury watch manufacturers had the courage to visit the Geneva event, which dedicated much larger exhibition spaces to them, featuring refined displays and meticulous attention to detail. Cartier was the one who drove a strong attraction for this Geneva event. It sparked global interest and brought with it other major luxury watchmakers such as Piaget, Gerald G\u00e9nta, and Baume & Mercier. Although only five manufacturers were exhibiting, the \"Geneva International Luxury Watch Fair\" brought to the world stage several models destined to become long-lasting icons. Cartier presented its \"Diabolo\" model for the first time; Gerald G\u00e9nta stunned everyone in the industry with the launch of his Mickey Mouse and Minnie Mouse watches for men and women, featuring the recognizable octagonal cases; Piaget devoted ample space to complicated watches, but made a splash above all with an incredible timepiece from the \"Aura\" collection, composed of 119 grams of platinum covered with 204 diamonds; and finally, Baume & Mercier, which, recently acquired by Cartier (1988), presented its \"Shogun\" model. Together with the \"Malib\u00f9\" chronograph collection and alongside elegant timepieces included in the \"Transatlantic\" and \"Transpacific\" collections, following in the aesthetic footsteps of the \"Riviera\" model, the \"Shogun\" model represented the desire to provide an alternative, almost bizarre concept of luxury: it combined the cleanliness of a very classic dial with a decidedly new and avant-garde case and bracelet architecture. The conceptual inspiration behind the design of this watch came from the Far East, specifically from medieval Japan. The name \"Shogun\" in fact indicated a sort of supreme warrior and absolute leader of the country (in tradition the first was Toyotomi Hideyoshi, lived from 1147 to 1199, who received the title of \"Shogun\" in the year 1192), who was iconographically typified by his lamellar armor, that is composed of several elements connected to each other that allowed protection from blows and at the same time flexibility in the movements of the body during battle. Against this inspirational backdrop, which combines classicism the aesthetics of Swiss watchmaking since the 17th century and the history of medieval Japan give rise to this bizarre and successful timepiece. The dial in this now-famous version of the model features Roman numerals for the hours; the minute track is located on the outermost section and features 24-hour displays in Arabic numerals. At 6 o'clock, the large date window conceals its presence in a very understated and unobtrusive manner. The hands are gold, and the hour dial features the beautiful detail of the stylised logo of the Maison, which represents the Greek letter \"Phi\". Their colour echoes that of the applied indexes, the inner ring of the dial, and the bezel; the latter is yellow gold and has a fluted surface. The classic design of the dial contrasts with the extremely modern case and its integrated bracelet. The overall aesthetic evokes the idea of \u200b\u200ba steel body that has been cut into different sections and then Reassembled. Both the case and bracelet embody a highly innovative concept of \"gradual modularity\" from a design perspective. The integrated bracelet is composed of five links that decrease in size from the outside inward, creating a compact yet agile aesthetic. The clasp is a butterfly and folds over under a gold-colored logo clip. Beneath the screw-down case back with a knurled edge (which echoes the bezel's finish on the opposite side), lies the quartz movement based on the ETA 255.411, reworked by Baume & Mercier and renamed cal. 10295. It has a diameter of 23.30mm and is only 1.95mm thin; it has 6 jewels and runs at a frequency of 32.768 Hz.","breadcrumb":{"@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thevintageur.com\/shop\/baume-mercier-2\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/#primaryimage","url":"https:\/\/thevintageur.com\/wp-content\/uploads\/2026\/06\/888-Baume-01.jpg","contentUrl":"https:\/\/thevintageur.com\/wp-content\/uploads\/2026\/06\/888-Baume-01.jpg","width":2560,"height":2560},{"@type":"BreadcrumbList","@id":"https:\/\/thevintageur.com\/shop\/baume-mercier-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thevintageur.com\/"},{"@type":"ListItem","position":2,"name":"Shop","item":"https:\/\/thevintageur.com\/it\/negozio\/"},{"@type":"ListItem","position":3,"name":"BAUME & MERCIER “SHOGUN” REF. 5136.018.3, STEEL CASE, INTEGRATED STEEL BRACELET, BM 1095 QUARTZ MOVE"}]},{"@type":"WebSite","@id":"https:\/\/thevintageur.com\/#website","url":"https:\/\/thevintageur.com\/","name":"Le Vintageur","description":"Votre collection de montres sur mesure","publisher":{"@id":"https:\/\/thevintageur.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thevintageur.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/thevintageur.com\/#organization","name":"Le Vintageur","url":"https:\/\/thevintageur.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/thevintageur.com\/#\/schema\/logo\/image\/","url":"https:\/\/thevintageur.com\/wp-content\/uploads\/2023\/12\/logo-dark.svg","contentUrl":"https:\/\/thevintageur.com\/wp-content\/uploads\/2023\/12\/logo-dark.svg","width":392,"height":28,"caption":"The Vintageur"},"image":{"@id":"https:\/\/thevintageur.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/vintageur\/"]}]},"product_price_amount":"1650.00","product_price_currency":"EUR","og_availability":"instock","product_availability":"instock","product_retailer_item_id":"888","product_condition":"new"},"_links":{"self":[{"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product\/64214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/comments?post=64214"}],"version-history":[{"count":2,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product\/64214\/revisions"}],"predecessor-version":[{"id":64223,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product\/64214\/revisions\/64223"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/media\/64220"}],"wp:attachment":[{"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/media?parent=64214"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product_brand?post=64214"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product_cat?post=64214"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/thevintageur.com\/fr\/wp-json\/wp\/v2\/product_tag?post=64214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}